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Stones, Inc.

Fascinating but frustrating piece in Fortune about the business side of the multinational corporation popularly known as Rolling Stones. Fascinating because of the detail presented. Frustrating because of the juicy stuff they choose not to talk about -- like who gets how much of what.


My favorite part was Keith Richards talking about international tax policy. Yes, really.


And the reported missed a good beat by not asking about the Net and piracy. While new and smaller bands can profitably use the Net as a promotional tool, a backlist-heavy band like the Stones makes a ton of money off performance rights, which makes them especially vulnerable to file sharing.


 


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